Peanuts Marketing Program
Read full details about the program in this PDF.
PEANUTS enjoys 99% brand awareness
PEANUTS is in the middle of a multi-year, multi-million dollar campaign to promote several anniversary milestones
2016 is the 50th anniversary of "It's the Great Pumpkin, Charlie Brown"
Capitalize on this impressive momentum to Make your Produce Come Alive!
Combine the power of the Peanuts characters with Charlie Brown and Snoopy bins to entice mom and her awesome buying power.
Fun kids merchandising draws traffic and increases sales, making shopping a fun time.
Children impact 60-85% of meal purchases. Catch children and mom's attention and gain a bigger percent of the family's food budget by selling more fruits and vegetables.
Growers report that their customers, when ordering product say, "Send me another load of Snoopys," reporting that overall sales and profits increase with the use of this packaging.
"Growers report increased product sales by targeting kids with colorful bins."
-- Dan Bailey, Harris Moran Seed Company